About Me
Hi, I’m Mel Hoffman, founder of Willow and Stone Studio.
Willow & Stone Studio is a creative agency based in Urunga on the NSW Mid North Coast. I specialise in custom website design, logo and branding suites, and professional photography, helping businesses across Australia stand out and connect with their audience. Every project I take on is approached with care, creativity, and strategy. I don’t just design something that looks good; I craft brands and websites that work for your business and tell your story.
With a background in graphic design, specialised training in marketing and photography and years of experience building brands across various industries, I combine creative vision with technical expertise to deliver results that are both beautiful and functional. I’m a Squarespace Circle member and have completed multiple advanced coding and design courses, ensuring that every website I create is not only visually stunning but also built to perform.
At Willow & Stone Studio, I believe in flexibility, adaptability, and growth — your brand should be able to pivot and evolve as your business does. I work closely with every client to understand their goals, audience, and unique story, turning that insight into a cohesive, memorable brand and website that reflects your values and engages your audience.
I work with businesses across Australia as well as locally with clients in Nambucca Heads, Bellingen, Port Macquarie, Coffs Harbour, Sawtell, and Grafton.
Ready to create something remarkable together — get in touch today.
Kind Words
-
![A top-down view of a desk with two coffee cups, one with latte art and the other empty, a book titled 'Project Guidelines,' and various papers including a mood board and a document about holistic harmony.]()
Tessa
Would highly recommend Melissa to anyone. Her communication skills excel what I expected. She’s so lovely to work with and gives you options and information to think about before doing any work. My business partner and I think she’s great and anyone would benefit by working with her.
-
![A woman standing barefoot in a room with a patterned tile floor, holding a yellow straw hat in one hand and a cup in the other, seen from above.]()
Sophie D.
Melissa knows what she’s doing, and she understands exactly what you’re after. She communicated everything well and stuck to the timeline. I highly recommend her.
-
![Computer monitor on a wooden desk displaying a website about internal pelvic release work, with an image of two women smiling and talking.]()
Andrea B.
I cannot rate Mel high enough. She worked hard and created a beautiful website for me. Her communication was excellent and the results speak for themselves. I would ask for Mel’s help again in the future. Thankyou so much!
-
![A person sitting on a beige cloth surface, working on a laptop, with a basket of yellow flowers, a bottle of water on a newspaper, and a halved coconut with a straw.]()
Kathy V
Melissa is wonderful to work with ! Professional and an eye for detail !!
Book a free 15 Minute Consultation
Book a free 15-minute chat with no obligation to see how we can support your business.